World ID (Worldcoin) posted a meme on Spotify even if directly, poking fun at its not exactly Wrapped privacy practice. The identification company joined all those listeners who were disappointed by the Spotify Wrapped 2024 service.
World ID (Worldcoin) and the meme on Spotify: its privacy is more “Unwrapped”
World ID (Worldcoin) has posted on X a meme for Spotify, albeit indirectly. The aim is to join all those listeners who were disappointed by the Spotify Wrapped 2024 service, ridiculing privacy practices.
World ID lets you & your actions stay anonymous online. pic.twitter.com/ZnEa1S9sSh
— World (@worldcoin) December 8, 2024
As anticipated, this meme of World on Spotify refers to the Wrapped 2024 service, an annual publication that collects Spotify listeners’ data into steerable metrics capable of defining personality.
According to what reported, it seems that for the 2024 version, listeners have criticized Spotify for relying too much on artificial intelligence (AI), resulting in the lack of detailed metrics that users expect.
And here is the general disappointment, which was followed by a series of contradictions, controversies, and memes.
Spotify users were disappointed by Spotify Wrapped 2024, as the feature was bogged down in generative AI and lacked the detailed metrics of previous years.
From here, here’s how World’s indirect post ridicules the very issue of privacy with Spotify.
World (Worldcoin) and the meme on Spotify: rebranding and privacy
Last October, Worldcoin announced its rebranding to World, with the goal of also launching a new generation of the biometric device Orb.
Specifically, the company has integrated new identity verification options, marking a turning point in the blockchain sector.
In fact, it seems that the rebranding to World aims to be a radical change for the company in terms of identity, eliminating the reference to the currency (Worldcoin) and adopting a more universal name.
For its Orb biometric device, used by World to scan users’ eyes as a method of identification, the new version is powered by Nvidia hardware, and it is five times more powerful than the previous one. In this way, the biometric scan occurs faster and more securely.
The situation of Spotify Wrapped 2024 is so dear to World precisely because it involves privacy.
World uses technologies like le prove a conoscenza zero, aiming to revolutionize the way in which individuals can verify their digital identity while maintaining privacy and security.
The price of WLD
At the time of writing, WLD is worth $2.95, in a dump of 17% in the last 24 hours. As of today, it can be said that the crypto rally that started a month ago has also brought benefits to WLD, with a price increase of +35% compared to thirty days ago.
However, this result has nothing to do with the bullish experienced last March 2024. In fact, WLD rose to reach the price of $11.69 on March 10, 2024.
And here, WLD recorded its ATH – All Time High or historical price maximum.
Currently, WLD is 62nd in the overall crypto ranking with a total market cap of 2.22 billion dollars.